Now, with rumors swirling that Dior and Jordan will once again team up for three new colorways, the next chapter of the hype begins. But what exactly makes the pair so iconic and collectible in China and around the world?
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While fame can create buzz, products still have to live up to the hype. Combining the best of both brands, this sneaker is based on the famous 1985 Jordan 1 silhouette — so famous that it sold for a staggering $560,000 at Sotheby’s in 2020 — and the Dior logo Sexual white and grey colorway. Standout features include a Dior monogram within the Swoosh, a remix of the Jumpman Wings logo with “AIR DIOR” lettering, and a translucent outsole for a fresh and timeless look.
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â–² Air Jordan 1 High OG “Chicago Reimagined” Adi will also be there, a re-creation of the classic! As one of the classics of the YEEZY series, the “Beluga” color scheme is about to usher in a new version. The YEEZY BOOST 350 V2 “Dark Beluga” color scheme is once again exposed to the real object. It is tentatively scheduled to be released this fall, and the specific date is to be determined temporarily! Obviously, this is a re-modification based on the OG color matching. On the basis of retaining the iconic orange stripes on the side and the words “SPLY-350”, the woven upper is presented in a darker brown, with a little gray and orange interspersed. At the same time, the midsole has also become darker. What do you think of this revision?
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In addition to the MID style, there is also a low-top version with a flash card effect on the side. The classic picture of Jordan’s game scene is added. It is really classic, but it always feels a bit strange to put it on the shoes, and it is only exposed at present. Women’s shoes, men’s shoes have not been exposed, and I don’t know if there are any. Can girls really accept such a design?
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Next, let’s talk about Nike’s actual combat shoes. Recently, there has been less news about Westbrook. Westbrook is very embarrassed this season, but the appearance and performance of the signature shoes are still quite strong. It’s a pity that it was not in his The shoes shine brightly, the shoes are good shoes, and the recently exposed color matching is also good, very classic White Infrared color scheme, black and white and red combination style, especially attractive.
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As a recent report from Jing Daily found, it was KOLs, not the brands’ own social media accounts, that were driving engagement. Knight agrees: “KOLs shouldn’t be viewed as an opportunity to generate endless impressions, but as an authentic way to enter a particular community,†he said. “This trendsetting approach is at the heart of many of the most successful Gen Z focus campaigns.”
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